Advertising With Performance BMW


The Right Editorial

Launched in September 1998, Performance BMW is the fastest-growing BMW magazine on the planet and the number one publication in its sector. Crammed from cover to cover with the world’s most exclusive show, daily-driven and performance orientated machines, put simply, if it’s cool, from the Munich stable and got something unique about it you will be sure to find it within our pages.

Teamed with informative, interesting and above all entertaining features, road tests, comprehensive show reports, in-depth technical articles, latest news and products and company profiles, Performance BMW is the most well-rounded, distinctive and exciting BMW magazine on the shelves.

Performance BMW is published by Unity Media Plc, the UK’s premier automotive specialist publisher and is staffed by a team of experienced and knowledgeable writers with an unrivalled passion for all things BMW. With superb photography, cutting-edge design and slick content that reflects the diversity and stylish attitude that makes this growing scene buzz; Performance BMW knows exactly what makes its readership tick.

The Right Readers

Performance BMW attracts a large audience of dedicated readers all over the world. As well as being sold in all major newsagents throughout the UK, Performance BMW sells around the globe including North America, Australia, the Far East and most of Europe. Every one of Performance BMW’s readers is obsessed with their car and, more importantly, has money to spend on it. Performance BMW offers you a unique opportunity to reach this lucrative market.

Performance BMW is the world’s best magazine for modified BMWs – it stands out on its own. There’s simply no other magazine to match it.



Magazine Ad Rates

AD RATES1612
Full Page£950£900£850
Half Page£500£475£450
Quarter Page£280£265£250
Eighth Page£160£150£140
DPS£1800£1700£1600
IFC£1200£1150£1100
IBC£1100£1050£1000
OBC£1300£1250£1200
Loose Inserts£45 per 1000
Special Positions10% Extra


Mechanical Data

Page Type Area266mm x 190mm
Page Trim Size297mm x 210mm
Page Bleed Size303mm x 216mm
Half Page (Landscape)130mm x 190mm
Half Page (portrait)266mm x 92mm
Quater Page130mm x 92mm
Eighth Page63mm x 92mm
DPS Type Area266mm x 394mm

Copy Requirements
Mac formatted, QuarkXPress, Photoshop, EPS, Tiff or JPEG at 300dpi. PDF files saved as high-resolution CMYK with fonts embedded.

Copy Date
Five weeks prior to publication.



Performance BMW Magazine Media Pack

Download the Performance BMW Magazine Media Pack (PDF Approximately 640KB)


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Online Ad Rates

Performance BMW Online keeps you up to date with what's going on within the Performance BMW market. Updated on a regular basis with news, reviews and the latest products, the Performance BMW website is the perfect platform to promote your products.

More Information

For more information about any of our advertising opportunities contact Mel O'Neill on moneill@unity-media.com.

Part of the Unity Media group of publications
Banzai | BMW Car | GT Purely Porsche | Performance BMW | Performance Ford | Performance VW | Retro Cars | Retro Ford